Bawabtek is a platform tailored to the sale and booking of event tickets, tourist activities and hotels.
B4BH (Bawabtek) is an influential social media account with over 500,000 followers that promotes tourism activities. The platform operates as a directory and booking system for activities around Bahrain. Expecting to launch its app in early 2024, Bawabtek, the business seeks to capitalize on its followers through the sale of reservation of event tickets, touristic activities, and hotels while providing promotional offers, discounts, and rewards to its customers.
Business Model
Tractions
Use of funds
- Mobile App Development (39%): Development of a portal application developed by an outsourced developer.
- Marketing (29%): Lamppost, Mall Marketing inside screen, Mall Marketing outside screen, Digital Marketing
- CAPEX (20%): Office equipment and commercial registration.
- Operational Expenditure (12%): Salaries, SIO, office rent, utilities, and administrative expenses
Growth Plan:
- Mobile App Launch ( July 2024): App launches ticket reservations and activity/event bookings for convenience.
- Hotel Reservations Launch ( September 2024): To Add a competitive advantage to the app by offering a a convenient hotel reservation option.
- Call Centre Launch (March 2025): Launching bilingual call center for 8 hours, 5 days, handling reservations.
- Launch in Oman (2027): App expands to Oman, providing ticket reservations and activity/event bookings.
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